Why do we keep asking if our users would use/recommend our product/service again?
I read about users not being able to predict their own future behavior because they simply can't comprehend what influences their choices(UX Myths).
If this is the case, why do websites, apps and such services/products ask their users if they'd recommend the website/app to their friends?
- How does this help the company, seeing as the user might not even do what he said he would do?
- Is there a way to actually predict the users behavior, if even they themselves can't predict it properly?