What are good ways to map out the sequence of user interactions on a page?

In other words, you know the typical sequence for a user based on previous interviews. You would want the next interaction to be easy to find and be a logical next step.

So what are examples or considerations when designing for this?

In the project that I am working on, it is for medical equipment. So typically the user hears about the product at a tradeshow. Then a user visits the site and tends to do the following:

  1. Watches the intro video
  2. Browses testimonials
  3. Reads warranty info
  4. Downloads the technical documents
  5. Submits contact information to speak with representative about pricing.

My goal was a general visual design of the patterns so that I can present this to the client (as we are still in design phase) when discussing the design of the page.