WE, US, or something else in a navigation menu

I've seen a lot of "About Us" item in the nav section of almost every comercial site, but wonder what can be used instead. I realize that I can shorten a bit to get something like "US", but recently was wonder if I could possible change the word to "WE", I want to know if it makes sense or should I try another thing like "the business name" or something catchy and fancy.