Swipe to see next product in e-shops, is it working? [closed]

I recently noticed that a lot of e-shops have change the way product pages usually work. Now when I swipe (on mobile) on a product picture, I get to a new product instead of seeing more pictures of the product I am looking at. To see more pictures I have to scroll.

Have anyone any data on how that works,eg a/b testing? Is it increasing conversion?