3 Tactical Steps to Become a Design-Integrated Business
The team at Limina surveyed more than 100 design and user experience (UX) decision-makers across a variety of sectors to find out how they view design and UX, and what role it plays in their company’s success. This quantitative research was supported by phone interviews with design and UX leaders from recognized brands including Google, MicroStrategy, ADP, Geico, Capital One and Atlassian. This article highlights key findings and recommendations from Limina’s research report, “The 2020 Design-Integration Report: 6 Best Practices to Build Design-Integrated Businesses that Win.”