Journey Mapping in the New Normal: Part 2
COVID-19 and the resulting lockdown regulations forced many companies to reenvision how they interact with their teams and customers. This change brought uncertainty, but also opportunities to improve experiences previously not optimized for a digital experience. This second article in a three-part series discusses one company’s collaboration between the User Experience (UX) and Digital Experience (DX) teams to evaluate the current digital and offline experiences as an end-to-end journey map.
Journey Mapping in the New Normal: Part 2
COVID-19 and the resulting lockdown regulations forced many companies to reenvision how they interact with their teams and customers. This change brought uncertainty, but also opportunities to improve experiences previously not optimized for a digital experience. This second article in a three-part series discusses one company’s collaboration between the User Experience (UX) and Digital Experience (DX) teams to evaluate the current digital and offline experiences as an end-to-end journey map.
Journey Mapping During the “New Normal”
COVID-19 and the resulting lockdown regulations forced many companies to reenvision how they interact with their teams and customers. This change brought uncertainty, but also opportunities to improve experiences previously not optimized for a digital experience. This article discusses one company’s collaboration between the User Experience (UX) and Digital Experience (DX) teams to evaluate the current digital and offline experiences as an end-to-end journey map. The scale of this initiative was massive: it covered the entire journey representing people, processes, and technology from customer acquisition through client growth and expansion.
What will UX be like in 2021?
As we close out 2020, let’s reflect on the past year and look ahead to what’s likely in store for the UX industry next year. Despite a pandemic and other major challenges, UX continues to be a strong field with a bright future ahead. Let’s take a look at predictions that include the career outlook in UX, how we will work together, and how we will design for our users in 2021.
What will UX be like in 2021?
As we close out 2020, let’s reflect on the past year and look ahead to what’s likely in store for the UX industry next year. Despite a pandemic and other major challenges, UX continues to be a strong field with a bright future ahead. Let’s take a look at predictions that include the career outlook in UX, how we will work together, and how we will design for our users in 2021.