UX in 2018: Content

UX in 2018: Content

Content strategists Scott Kubie and Andy Welfle share 2018 trends in content, including more integration into design teams and the rise of the UX writer. Whether you call yourselves a product writer, a UX content strategist, a content designer, or some other variation on that theme, 2018’s looking like it’ll be a great year for our niche industry.