“Building More Expressive Products” by Val Head – An Event Apart video

The products we design today must connect with customers across different screen sizes, contexts, and even voice or chat interfaces. As such, we create emotional expressiveness in our products not only through visual design and language choices, but also through design details such as how interface elements move, or the way they sound.

In a dynamic 60-minute presentation recorded live at An Event Apart Orlando 2018, Val Head shows how to harness the design details from different media to build overarching themes—themes that persist across all screen sizes and user and interface contexts, creating a bigger emotional impact and connection with your audience.

You’ll learn how to use every tool at your disposal, including audio and animation, to create more expressive products that feel cohesive across all of today’s diverse media and social contexts.

Val Head is a web animation expert, author, and Design Evangelist at Adobe. She’s the author of Designing Interface Animations, published by Rosenfeld Media, and teaches CSS Animation on LinkedIn Learning.

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