Asking test participants to "Imagine you’re from X location"

I'm user-testing a webpage for a client. The client is a college, and the type of page they want to test is location-specific because it's one of a group of pages that focus on each of their campuses individually. The user testing recruitment agency that I have to use (the client pre-paid, so I can't use another option) only allows me to recruit participants by country, not state or region.

Does it bias or skew my findings if I set up the user testing scenario to include: "Imagine you live in X location and are searching for local colleges/universities..."? Is there a better way to phrase this that you have used before?